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Apple dethrones Coca-Cola as top brand
(AP) - Apple is this year's "Best Global Brand", according to a report from marketing firm Interbrand - ending Coca-Cola's 13-year hold on the No. 1 spot.
Google jumps to second, while the soft drink giant falls to third.
The annual report estimates Apple's worth to be more than $98 billion dollars.
The accolade caps a big month for Apple.
Two weeks ago, the company launched two new iPhones: the low-cost iPhone 5c and the iPhone 5s with an upgraded camera, processor and a fingerprint sensor.
Apple sold 9 million combined iPhones during their first weekend of availability.
Meanwhile, two former tech titans and brand leaders, Yahoo and BlackBerry, have fallen off this year's list.